Writing

Essays, ideas, and field notes from building with AI.

Where custom AI systems create margin first — The first serious return from AI usually does not come from rolling it out everywhere. It comes from finding the workflow that keeps eating time, slowing decisions, and trapping good people in repeated manual work.
Navigating the AI Value Trap — Don't debate AI doomerism, use the AI Value Trap to your advantage. Build businesses with huge profit margins, farm corn and live well.
On the Business Model of AI — Its not about the bigger models, it's about transforming traditional businesses with 'humans at the edge' for software-style margins and in a stroke of good fortune its the small, orange friendly businesses that are set to see the biggest returns.